About Adelaide is an independent voice in the cultural and lifestyle scene of South Australia. We focus on stories about business, arts, culture, food, and the people and businesses that make Adelaide unique. We are committed to producing high-quality, original journalism that reflects the vibrant, diverse communities of our city.

Editorial Standards

We hold ourselves to the highest journalistic standards, underpinned by our commitment to accuracy, fairness, and integrity. Our editorial team adheres to the following principles:

1. Accuracy and Clarity

  • We ensure all factual material in news and feature stories is accurate and clear. We take steps to ensure that information is not misleading, distinguishing between fact and opinion.
  • If we publish material that is significantly inaccurate or misleading, we will issue a correction or other remedial action promptly.

2. Fairness and Balance

  • We aim to present all factual material with fairness and balance. Our editorial content is based on sound facts and avoids the omission of key information that could skew the story.
  • When we include a person or entity in an adverse context, we will offer a fair opportunity for them to respond or publish a reply if necessary.

3. Privacy and Avoidance of Harm

  • We respect individuals’ reasonable expectations of privacy, and we will avoid intruding on that privacy unless there is a clear and justifiable public interest.
  • We take care to avoid causing unnecessary harm, distress, or prejudice to individuals, and we will not publish material that poses substantial risks unless doing so is in the public interest.

4. Integrity and Transparency

  • We ensure that all material is gathered fairly and transparently. We avoid publishing content that was obtained through deceptive or unfair means.
  • We are committed to disclosing any conflicts of interest. We will not allow such conflicts to unduly influence our editorial content.

Branded Content

We acknowledge that About Adelaide is supported by both advertising and branded content. We carefully curate partnerships with businesses that align with our editorial mission, ensuring that the content we create is relevant and useful to our readers.

  • Branded content is always clearly labeled with the relevant business’s logo and the phrase “produced in partnership with…” at the top and bottom of the article.
  • Articles that are purely editorial (not sponsored or branded) will be free from any external influence and will not carry these labels.

We maintain a clear separation between our editorial and branded content teams to preserve editorial integrity. Staff working on branded content are distinct from those producing independent editorial content.

Affiliate Links

Some of our articles may contain affiliate links to products or services we believe will be of interest to our readers.

  • If an article contains affiliate links, we will clearly disclose this with a note that says: “This article contains affiliate links. If you make a purchase through these links, we may earn a small commission.”
  • Our editorial team selects affiliate products independently based on their relevance and quality, with no influence from external brands.

Copyright

We are committed to publishing original content. When we use external media, including images, videos, or written work, we ensure that we have obtained the necessary permissions or licenses. We will always provide appropriate attribution to the original creators.

Complaints

About Adelaide adheres to the Australian Press Council’s complaint standards. If you wish to file a complaint regarding any editorial content, please contact us at [email protected]. We take complaints seriously and aim to address any concerns promptly and fairly.

Complaints Process:

  1. Initial Review: Upon receiving a complaint, our editorial staff will assess the issue, gathering any necessary details from the complainant.
  2. Decision: After reviewing the complaint, we will decide whether further action is necessary. If the complaint is found to be valid, we will issue a correction or other remedial action.
  3. Multiple Complaints: If there are multiple complaints about the same material, we may involve only a representative number of complainants in further discussions, and we will notify them of the outcome.
  4. Resolution: If we discontinue consideration of the complaint, we will inform the complainant of this decision.